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HP HP2-B138 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: HP Printing Solutions Positioning | - Competitive positioning of HP printing services - Differentiation of HP offerings vs competitors |
| Topic 2: Sales Strategy and Engagement | - Consultative selling techniques for print services - Solution-based selling approach - Customer lifecycle and account expansion |
| Topic 3: Customer Needs and Business Value | - Identifying customer printing requirements - Cost optimization and efficiency in print environments - Security and document workflow considerations |
| Topic 4: HP Printing Services Portfolio | - Overview of HP print services and solutions - Value proposition of HP printing services - Managed print services concepts |
